Fashion changes, style is permanent… Jewelry is the complementary part of style and also gives important clues about our personalities. Each of the jewelry I design is a storyteller. They should become a part of our daily lives as well as the leading role of special days. Because every moment of our lives is special. I designed this brand because I decided that jewelry is important for it to leave an impact as well as being a part of our style. Because we are all valuable. We love to be noticed by people and to be original. Sometimes all we need is to remember our own value and skills. This was one of the most important reasons why I set out on this path and blended the designs in my collection with iconic symbols, each of which has different meanings. Colors, like life, also contain harmony and contrast. Colors have messages for people and are of great importance in our communication. They add flavor and motivation to our lives. I couldn’t do without including colors in this world while designing my collection. We women pay great attention to men’s jewelry choices. The brooches and cufflinks they choose give us important information about them. I wanted to appeal to men as well as women in this collection. Life is a carnival with all its colors, music and feelings. The brand's first collection, Mystery, emphasizes the endless love, power and magnificence you have. Each piece of this special collection is like a mysterious key... Each one was produced for you with fine handcraft in the traditional texture of a mysterious city, Istanbul. I am excited to meet everyone who is on the path to love, who is always eager to discover themselves, who enjoys life, who loves to pamper themselves and their loved ones, and who loves to give original gifts. Remember, you are magnificent. You are the star of this carnival... And shining is the feature that suits you best!

Canan Yolaç